Services

Senior marketing leadership. Documented results. One meeting a week.

Every Crown & Co. engagement begins with a rigorous assessment of your marketing team, tools, and conversion performance. We do not manage teams we have not assessed. We do not make promises we cannot document. And we do not step into your operation until we know exactly what it needs.

Primary Engagement01 — Retainer

Fractional CMO Retainer

The ongoing engagement. We manage your marketing team so that you attend exactly one 30-minute meeting per week and no other marketing meetings.

We handle all direction, feedback, compliance review, and reporting between us and your team. You see the results — not the process.

Every deliverable that goes live passes our FTC and BBB compliance review before it reaches your audience. Every month you receive a documented results report — what went out, what converted, what numbers moved, what the team focuses on next. A report you can share with an investor, a partner, or a board without hesitation.

SMB Retainer Tiers

Crown Marketing Management — Growth

$3,500 / month

For teams of one to three people and revenue under $500K. Weekly CEO meeting, team direction, compliance review, monthly documented report.

Crown Marketing Management — Scale

$5,000 / month

For teams of three to six people and revenue of $250K–$750K. Everything in Growth plus cross-team management, FTC and BBB compliance on all deliverables, and priority response SLA.

Crown Marketing Management — Premium

$7,500 / month

For teams of five to eight people and revenue of $500K–$1M. Everything in Scale plus investor-ready monthly report, quarterly strategy reset, and vendor vetting.

Corporate Retainer Tiers

Fractional Marketing Leadership — Standard

$10,000 / month

For organizations with $1M–$5M in revenue. Weekly leadership meeting, team management, compliance review, monthly executive report.

Fractional Marketing Leadership — Growth

$15,000 / month

For organizations with $5M–$20M in revenue and teams of five to twelve. Everything in Standard plus full cross-team management, board-ready quarterly report, and recruiting support.

Fractional CMO — Enterprise

$20,000 – $25,000 / month

For organizations with $20M–$50M in revenue. C-suite-level marketing leadership, direct board reporting, full budget oversight, and GTM strategy ownership.

Investment$3,500 – $25,000 / month · Min. 3 mo. SMB · 6 mo. Corporate
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02 — Assessment

Crown Marketing Performance Assessment

A forensic evaluation of your marketing team, tools, conversion funnel, compliance posture, and sales–marketing alignment. Required before any retainer engagement begins.

In 10 to 15 business days we review every member of your marketing team and what they produce, your full marketing tech stack and how it connects to revenue, every conversion point from content creation to closed client, your current FTC and BBB compliance exposure, and the alignment between your marketing and sales operations.

You receive a documented findings report and a prioritized 90-day action plan. For corporate organizations, the assessment includes up to four stakeholder interviews and is delivered in board-ready format.

This is not a consultation call. It is not a strategy session. It is a documented audit of your marketing operation with a written deliverable at the end — the same standard we bring to every engagement.

Assessment Tiers

SMB Assessment

$1,500

For established CEOs with $150K–$1M in revenue and a marketing team of two to eight people. Delivered in 10 business days.

Corporate Assessment

$5,000

For organizations with $1M–$50M in revenue. Includes stakeholder interviews, FTC and BBB compliance gap analysis, and board-ready report format. Delivered in 15 business days.

Investment$1,500 SMB · $5,000 Corporate · 10–15 Business Days
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03 — Diagnostic

The CMO Briefing

A live revenue diagnostic session for CEOs with a marketing team who cannot trace a single sale back to a specific piece of content or a specific team member. The entry point to a Fractional CMO retainer.

Inside The CMO Briefing, we go into a real marketing operation in real time. We find the revenue leaks. We show you what a managed, conversion-optimized marketing operation looks like versus what you have now. You walk away with a revenue leak map, a clear picture of the gaps in your current operation, and the exact first step to fixing them.

This is not a course. Not a webinar. Not generic advice. It is a live diagnostic — the same lens we bring to six-figure engagements, opened to a room of CEOs who are ready to see the real picture. It is also the natural first step before applying for a monthly Fractional CMO retainer.

What You Walk Away With
  • A live diagnosis of exactly where your marketing team is losing revenue.
  • A revenue leak map — every gap between your content and your closed sales, named.
  • A clear picture of what a managed marketing operation looks like at your level.
  • The specific conversion points your team is missing and what fixing them looks like.
  • An honest assessment of whether your team needs a tune-up or a takeover.
  • A first look at what working with Crown & Co. actually looks like inside your business.
This Session Is for You If
  • You have a marketing team — even a small one — and you are still the one directing everything.
  • Your team is producing content but you cannot connect it to actual revenue.
  • You have invested in marketing help before and you did not see a documented return.
  • You are ready to stop being the default marketing manager for your own team.
Investment$700 · 90 minutes · Virtual · Live
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A Promise
"I cannot promise you a specific revenue number because I do not control your market. What I can promise is that within 90 days your marketing team will be measurably more accountable, every piece of content will be FTC compliant before it goes live, and you will attend exactly one marketing meeting per week."

Ashley Watkins · Founder & Fractional CMO · Crown & Co.